We tend to assume results come from working harder. But something else is quietly interfering. This book reframes productivity through a more accurate lens. The problem isn’t effort—it’s friction. --- Direct Answer: What I

The issue isn’t that people aren’t working hard—it’s that their focus is constantly breaking. Tiny disruptions rarely look dangerous in the moment. Yet every interruption resets mental flow. Work quality drops. Stack enough of these, and output quietly collapses.